FixMyStreet allows people to upload images along with a report. This can quickly provide the authority with more details of the issue than might be passed along in the written description, and lead to quicker evaluation and prioritisation of the repair. For problems that are hard to locate geographically by description (or where the pin has been dropped inaccurately), images might also help council staff locate and deal with the problem correctly.
In 2019, 35% of reports included photos. Accounting for several other possible factors, reports with photos were around 15% more likely to be recorded as fixed than reports without a photo. In absolute terms, reports with photos were fixed at a rate two percentage points higher. This varies by category, with photos having a much stronger effect (highways enquiries and reports made in parks and open space) in some categories, and in other categories photos having a small negative effect in the resolution (reports of pavement issues and rights of way).
In general, these results suggest that attaching photos is not only useful for authorities, but can make it more likely that reporters have their problem resolved. There is a significant reservation that photos are much more useful for some kinds of reports than others. In terms of impacts on the service, when photos can convey useful information that helps lead to a resolution, users should be encouraged to attach them. Where photos are less helpful (such as problems encountered mostly at night), other prompt suggestions or asset selection tools may help lead to more repairs.